Technology & Innovations

Real-Time Bidding (RTB) technology has re-invented traditional banner advertising. In the same way that search engines use keywords, RTB uses behavioral and demographic data to target ads at specific audiences, producing results like never before.

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Core Features

These are just a few key features that make Mergerr ad platform stand out among other competitors.

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Real-Time Bidding

Our platform processes thousands of ad placement opportunities a day and selects the most appropriate for your product in under 15 miliseconds.

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Real-Time Statistics

Live performance statistics and full control over marketing spend allows advertiser to get complete advertising campaign overview in seconds.

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Live Reporting

Reporting system enables advertiser to know exactly where his ads have been shows and how many clicks/impressions it received.

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Maximum Reach

Due to very broad selection of financial industry websites, Mergerr provides unique opportunity to reach millions of targeted users globally.

Ad Performance

Advertiser is provided with complete set of tools to track ad campaign performance, conversion and ROI. Mergerr team also assists in all steps of the ad campaign execution process.

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Conversion Tracking

Mergerr helps to track and analyze overall ad campaign performance and conversion.

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A/B split tests

A/B split testing of ad creatives allows to ensure the quality and efficiency of advertisers display ad creatives and landing pages.

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Frequency Capping

Based on advertisers goal, Mergerr ad platform allows to limit amount of impressions served per unique user a day. This feature helps to tune campaign towards maximum performance efficiency.

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Budget Pacing

You have full control over advertising budget spend. You can always limit daily exposure and let the budget be spent evenly through out the week.

User Targeting

Programmatic user prospecting based on user online behaviour and category interests.

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Retargeting

Never miss a single visitor with this powerful feature. Retargeting allows to bring back the lost visitor to the website.

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Behavioral

Show your ads only to interested users. Mergerr selects engaged audience based on their online content habits and preferences.

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Demographic

Precize demographic targetic will make your ads been served only to the engaged audience based on their age, gender and household income.

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Geographic

Target your prospects by country, state, city or even zip code. Launching localized ad campaign never been that easy before.